· Average PPC Click-Through-Rate in AdWords for Health & Medical is 3.27%
· Average Cost Per Click in AdWords for Health & Medical is $2.37
· Average Cost-Per-Acquisition (CPA) in AdWords for Health & Medical is $$78.09
(Source - wordstream.com/blog/ws/2016/02/29/google-adwords-industry-benchmarks
Dental Marketing Statistics
As of 2020, there are 201,117 dentists working in dentistry in the U.S.
There are 61.04 dentists working in dentistry per 100,000 U.S. population.
The average age of retirement age among U.S. dentists was 68.2, close to 68.1 in 2010.
Among the 200,000 dentists working in dentistry in U. S. 34.5% are female.
- Source: Supply of Dentists in the U.S.: 2001-2020
The ADA's Health Policy Institute (HPI) found dental care spending down 38% in 2020,
34% of health providers are seeing patients via telehealth, and 75% expect to use telehealth options in 2021.
90% of people looking for a medical provider check online reviews.
90% of medical professionals use social media, but only 1% are website content providers.
The American Academy of Cosmetic Dentistry estimates that Americans spend about $2.75 billion each year on Cosmetic dentistry.
The Dental Implant and prosthetic market in the U.S is projected to reach $6.4 billion by 2018.
$106 billion was spent on Dental care in 2010, according to a study by the Pew Center on the States.
Your Target Market
At least 1 in 5 U.S. Children go without annual Dental care according to a study by the Pew Center on the States.
108 million Children and adults do not Dental insurance (2.5 times the number who lack medical insurance) - Oral Health Update in America Report of the Surgeon General
75 percent of U. S. adults suffer from various forms of Gum Disease according to the American Dental Hygienist Association.
More than 35 million Americans are missing all their teeth in one or both jaws.
Statistics Dentistry Keyword Advertising